RUN - tofubeats

Music Video 2018
DirectionEditCinematographer
CLIENT Warner Music Japan
RUN - tofubeats

tofubeatsの4thアルバム『RUN』より同名楽曲「RUN」のミュージックビデオを制作。ディレクターは杉山峻輔、馬場一萌、稲垣ごうの3名で担当し、杉山が総監督として撮影演出を統括、東京パートは稲垣が主に撮影を担当。神戸パートはオオギシトモヒロが撮影を行った。VX2000、RED EPIC-W、SONY FS5、α7S IIといった新旧のカメラを横断して撮影し、編集は3人で共同作業、東京と神戸でtofubeats本人がリップシンクするシンプルな構成の中に、馬場のモーショングラフィックスやノイズ生成機、miniDVの早送りを画面収録する手法を取り入れ、アナログとデジタルが交錯する映像に仕上げている。

Produced the music video for "RUN," the title track from tofubeats' 4th album of the same name. The video was co-directed by Shunsuke Sugiyama, Hajime Baba, and Go Inagaki, with Sugiyama serving as lead director overseeing cinematography and staging. The Tokyo segments were primarily shot by Inagaki, while the Kobe segments were filmed by Tomohiro Ohgishi. The shoot traversed a mix of old and new cameras — Sony VX2000, RED EPIC-W, Sony FS5, and α7S II — and the three directors collaborated on the edit. Within the simple premise of tofubeats himself lip-syncing across Tokyo and Kobe, the video weaves in Baba's motion graphics, analog noise generators, and screen-captured fast-forwarded miniDV footage, resulting in a piece where analog and digital intertwine.